Patient Convert Podcast is a healthcare marketing podcast that delivers industry-leading insights, interviews and the latest medical marketing strategies to help providers and healthcare organizations stay ahead in growing their practice.
Lead by co-hosts, Justin & Kelley Knott, this healthcare marketing podcast talks about everything healthcare marketing including strategies, tactics, and tips to grow your healthcare organization and have fun doing it! We also interview physicians and healthcare executives on what they are doing to grow their organizations and advance medicine.
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Patient Convert Podcast
Patient Convert Podcast is a healthcare marketing podcast that delivers industry-leading insights, interviews and the latest medical marketing strategies to help providers and healthcare organizations stay ahead in growing their practice. Lead by co-hosts, Jus…
Play the latest episode— Reputation SEO vs Traditional SEO: Analyzing the Future of Local SEO w/ rater8 CEO Evan Steele #183Start at the beginning
- Episodes
- 82
- Run
- 2019 – 2023
- Latest
- Oct 2023
About the show
Episodes
82 total · newest first
Press play on any episode and the show keeps running from there.
Reputation SEO vs Traditional SEO: Analyzing the Future of Local SEO w/ rater8 CEO Evan Steele #183
How are online reviews shaping our healthcare choices? Joining us today to answer this question is Evan Steele, Founder and CEO of rater8, the healthcare industry's leader in online reputation management. With 25 years of expertise in healt…
Backlink Building: Trash or Treasure for SEO? #182
Why is backlink building a game-changer for SEO in the medical and healthcare industry? In this episode, Justin dives deep into backlink building as an essential SEO strategy for medical practices and healthcare organizations. He discusses …
Plastic Surgery Marketing Guide to Reach Local Patients #181
How can an omnichannel advertising approach optimize your marketing campaign's effectiveness? Today, Justin dives into the trends in plastic surgery and aesthetics practices marketing. He discusses how SEO is the key to success in this high…
A Guide to Locum Tenens to Create Work Life Balance and Personal Branding with Andrew Wilner MD #180
How can locums be a game-changer for achieving work-life balance? Today, Dr. Andrew Wilner joins us to discuss how locums can be used to find work-life balance and his book The Locum Life. He shares his experience from 1982 when he first st…
Programmatic Ads = Future of Medical Advertising? HOPCo VP of Marketing Daniel Goldberg #179
How has social media marketing landscape evolved for orthopedic practices, and where does HopCo fit into this evolution? Join us on this week's episode as we talk to Daniel Goldberg, Senior Vice President of Marketing Communications at HopC…
Medical Spa Lead Generation Strategies #178
Are you ready to take your lead generation efforts to the next level and see a significant increase in your med spa's leads? In this episode, Justin talks about lead generation strategies for medical spas and cash-based aesthetics practices…
Top Healthcare Marketing Trends You Can't Miss in 2023
What trends and strategies should you be aware of to optimize your organization's digital presence? This week on the Patient Convert podcast, Justin discusses the latest healthcare marketing trends and how they can be used to improve perfor…
HIPAA Compliance and New Risks for Medical Practices From Marketing to Hosting #176
Do you want to stay one step ahead in the realm of HIPAA compliance and digital security? This podcast episode dives into the fascinating world of HIPAA compliance and digital security with Gil Vidal, founder of HIPAA Vault. Learn how he pi…
Orthopedic Marketing Strategies in 2023 #175
What are the practical techniques to acquire more patients for your orthopedic practice, and how can you implement them? In this episode, Justin discusses the unique challenges and opportunities of orthopedic marketing and shares proven tac…
Top Medical SEO Strategies #174
Do you have all the relevant information you need to put yourself in a position to rank? In this episode, Justin dives deep into the importance of medical SEO strategies and how website structure plays a key role in ranking well in organic …
Medical Website Design Strategies # 173
Are you really spending time and effort to make sure your website is in order? In this episode, Justin discloses great website design strategies and how they are the foundation of other marketing strategies. He stresses why your website is …
Leveraging Website Chat and Self-Scheduling for Practices #172
Are you looking to make access to healthcare simpler? In this episode, Josh Byrd digs into how self-scheduling & chat are evolving in the patient engagement game and how they can be a powerful tool for healthcare providers. He shares so…
How Physicians Get One Full Day a Week of Time Back w/ Tracy Cherpeski #171
Is it possible as an established practice owner to grow your business while you take back your time? In this episode, Tracy Cherpeski explains how she works with physicians to help them manage their time more effectively so that they can ac…
Why Practice Owners Should Define Their Most Important Number w/ Lee Benson #170
Do you know your most important number? In this episode, Lee Benson delves into how The Mind Methodology can help businesses achieve success and focus on their most important number. He shares how this methodology can be used to help busine…
Planes, Products, Passion & Plastic Surgery: Dr. Beckman’s Story - #169
Are you looking to improve your overall skin health and appearance? In this week's episode, Dr. Beckman shares the story of how he became a plastic surgeon and how he started his private practice. He discloses his journey in setting up Ther…
Kelley Welcome Back
Could a team truly make things different when they don't go as planned? In this episode, Justin welcome's back Kelley and shares their journey as new parents. They discuss the challenges they faced while Kelly was working and taking care of…
Building Practices, Employee Mental Health and Marketing w/ Sharon Fekete #167
Are you establishing good employee morale in your practice to maintain patient care quality? In today's episode, Sharon Fekete, the Founder of The Doctor Whisperer & 13th Ave Media, shares the challenges of hiring doctors and staff in t…
Getting Started with Podcasting for Medical Providers w/ Saul Marquez #166
Are you figuring out how to boost your healthcare podcast? In this week's episode, the Founder of the Outcomes Rocket Podcast and Smooth Podcasting Productions, Saul Marquez shares relevant tips on how to use podcasting to grow your day job…
Orthopedic Marketing Strategies that Drive New Patient Appointments w/ Kristy Parker #165
With the growth of digital marketing and healthcare systems becoming more vertically integrated, it is important for orthopedics to stay ahead of the curve in terms of their marketing efforts to make things easier for patients. In this epis…
How Aesthetics Practice Owners Build Personal & Practice Wealth w/ Leslie Tracey #164
Do you know an effective way to grow and protect your business? In this episode, Leslie Tracey discusses the importance of risk management, retention of top talent, and building a team culture that is supportive of success. She stresses why…
Growing a Multispecialty, Multistate Surgical Practice w/ Brian Evans MD #163
Are you curious about what CIC and CSC have done to grow and reach many different patients and have different sub-specialties under one roof? In this episode, Brian Evans, the Medical Director of Reno and VP Physician Recruitment for CSC sh…
Make Your Practice More Attractive to Patients in 2022 # 162
Welcome to another episode of the Patient Convert Podcast! In today’s show, we’re talking to Dr. Ginger Bratzel. She is a business strategist and educator, and will provide us with some strategies to get more clients and grow our business. Dr....
What are Virtual Assistants and How Can Practices Leverage them? #161
Welcome to another episode of the Patient Convert Podcast! Our guests for today’s episode are Dr. Steven Kupferman and Dr. Omid Shaye. They have founded MedVA after pioneering the use of healthcare Virtual Assistants for both improving the quality...
Changing Medicine Starts with Creating Your Voice w/ Vinod Dasa MD #160
Want to make a change in the field of medicine? It all starts with creating your voice. This is the wisdom Dr. Vinod Dasa took on as he became the co-founder and chief medical officer for an innovative start up, SIGHT Medical and helped co-found a new...